About Us

Your Partner in Revenue Cycle Success

Our Story

Our original founder, Dave Novak, started HST in 1993.

Dave built a culture that promoted quality service over all else. He was dedicated to helping his clients at any cost. Over time, the business grew organically and Dave navigated through some of the most difficult changes in healthcare.

Our current President & CEO, Geoff Lusty, joined Dave in 2007 and helped re-shape our suite of services to meet the changing needs of our clients and the market. Today, HST services physician practices, FQHCs and regional health centers across the nation.

About Our Logo

2021 was a year of change for HST and the perfect time to revisit our branding and refresh our focus on our quest toward delivering the very best for our clients.

A personal connection to a sailboat led us to use the shape of a sail in our new logo design and branding. The most crucial function of this sail – or more specifically, a “jib” – is as an airfoil, increasing performance and overall stability by reducing turbulence on the main sail’s leeward side. What better metaphor could there be to the role we play in the relationship we share with our clients?

a Jib - "Provides crucial stability and increased performance"

We wanted our new logo to represent our mission. 

There is no better metaphor for what we want to bring to our clients.  We are here to help and providing crucial stability and increased performance for our clients is the core of what we do. 

Mouseover the image to the left to see what a “Jib” looks like and where it fits in as part of the ship’s sails.  We took these shapes and incorporated them into our new branding!

"HST has been devoted to providing my neurology practice with full-service billing and EMR since I opened in the 1990's. They have always been reliable and provided an excellent service that has allowed me to focus on doing what I do well. We've weathered many storms as the healthcare industry has changed and we've grown together. Today, my private practice is recognized as a stand-out, premier -Best in Tampa Bay- practice. That's a big deal and I owe that in part to Geoff's group at HST doing the countless little jobs well."

- Dr. Thomas Pearson, Penn Tampa Neurology

Leadership Team

Geoff Lusty

President & CEO

Amy Davis

Director, Revenue Cycle Operations

Krissy Zieger

Director, Revenue Cycle Operations

Tennille Mayle

Manager, Credentialing Services

Bridget Grimm

Team Lead, Revenue Cycle Operations

Amy Barr

Team Lead, Revenue Cycle Operations

Linnea Clear

Client Relationship Manager

Krista Rickert

Client Relationship Manager

Clients We Serve

HST provides services to independent physician practices, Federally Qualified Health Centers (FQHCs), Rural Health Clinics (RHCs) and regional health systems – nationwide.

Addiction Medicine

Allergy and Immunology


Child and Adolescent Psychiatry



Emergency Medicine/Family Medicine

Endocrinology, Diabetes, and Metabolism

Family Medicine

Foot and Ankle Orthopaedics


Geriatric Medicine

Hand Surgery


Hospice and Palliative Medicine

Infectious Disease

Internal Medicine

Mental / Behavioral Health


Neurological Surgery


Obstetrics and Gynecology


Orthopaedic Sports Medicine

Orthopaedic Surgery

Pain Medicine



Physical Medicine and Rehabilitation

Plastic Surgery


Pulmonary Disease


Sleep Medicine

Sports Medicine

Surgery - General

Transcranial Magnetic Therapy (TMS)


Vascular Surgery

Would you like to join our team?

We're looking to add the very best talent to our family.